The SuperLiga identity was created for the inaugural soccer tournament between the U.S./Canada and Mexico.
The two sided feather symbolizing excellence and bravery, also represents two rival eagles. a national icon of both Mexico (Gold) and the U.S (Silver). The identity package was applied to television, print ads and stadium signage.
©2010 SOCCER UNITED MARKETING
Superliga Primary Logo and Thematic Art
Superliga Logo featured in Tournament Trophy