The official identity for the 2020 NBA All-Star Game in Chicago, marking the 3rd time the windy city has hosted the event. Incorporating colors from the City’s flag, this logo program also prominently features the iconic 6-Pointed Star. Additional logos were also created for various events throughout the weekend to complement the AS20 identity, including the Skills Challenge, 3-Point Contest and Slam Dunk competitions.
This year also saw another change in the standard East vs. West game format, including new rules for the fourth quarter to honor the late Kobe Bryant. The All-Stars led by LeBron James and Giannis Antetokounmpo played for Chicago based charities Chicago Scholars and After School Matters.
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